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inNOWvate Supply Chain Event 2020

May 7


Where the importance of innovation is clear to everyone, the ‘how’ is often much more complicated. Research shows that most innovations at start-ups were devised by people who worked an average of 9 meters apart in a room. For innovation it is therefore essential to get in touch with the right people, both acquaintances and strangers.

But what innovations are there in the field of supply chain management? And how do you apply these innovations in practice? The answers to these and other questions will be given during the third edition of the inNOWvate Supply Chain event on the 7th of May at the Rijtuigenloods venue in the Dutch city of Amersfoort.

Get in touch with supply chain professionals, get inspired by keynote speakers.


Lora Cecere

Founder of the research firm Supply Chain Insights and author of the Supply Chain Metrics That Matter (2015). She has spent nine years as an industry analyst with Gartner Group, AMR Research and Altimeter Group. Prior to becoming a supply chain analyst, she spent fifteen years as a leader in the building of supply chain software at Manugistics and Descartes Systems Group, and twenty years as a supply chain practitioner at Procter & Gamble, Kraft/General Foods, Clorox, and Dreyer’s Grand Ice Cream (now a division of Nestlé).

Program inNOWvate Supply Chain Event on 7 May 2020

9:00 | Registration

9:30 | Welcome by Martijn Lofvers, CEO & Chief Trendwatcher Supply Chain Media

9:45 | Keynote by Lora Cecere, Founder at Supply Chain Insights

10:15 | Keynote by SVP Supply Chain of Unilever

10:45 | 5 elevators pitches by finalists 3rd European Supply Chain Start-up Contest

11:00 | Coffee/tea break

11:30 | Break-out sessions in train compartments

12:30 | Lunch

13:30 | Break-out sessions in train compartments

14:00 | Coffee/tea break & pitches other start-ups and scale-ups

14:30 | Break-out sessions in train compartments

15:00 | Coffee/tea break & voting start-up + scale-up contest

15:30 | Pitch & panel with: Carlos Cordon, Professor of Strategy & Supply Chain Management at IMD Business School, Christophe Revirron, Chief of Staff to the Merck Healthcare CIO, Janet Godsell, Professor Operations & Supply Chain Strategy at WMG, University of Warwick

16:45 | Interview with Roy Vercoulen, founder of Circular IQ, winner of the 2nd European Supply Chain Start-up Contest

17:00 | Announcement of the winners 3rd European Supply Chain Start-up & Scale-Up Contest

17:20 | Closing remarks by Martijn Lofvers

17:30 | Networking & drinks

inNOWvate 2020



Supply Chain Media


De Rijtuigenloods
Piet Mondriaanplein 61
Amersfoort, 3812 GZ Netherlands
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