22 start-ups to battle it out during inNOWvate

This year, 22 start-ups will be battling it out during the second European Supply Chain Start-up Contest. Participants in this prestigious competition have the opportunity to present themselves to supply chain professionals during the inNOWvate Supply Chain Event in Amersfoort, the Netherlands, on 22 May.

The rise of open-source technology and cloud-based tools has led to a significant increase in the number of start-ups launched each year, according to CB Insights. Just a couple of years ago, developing software meant starting from scratch. Nowadays, however, almost anyone can transform their ideas into investment-worthy solutions by utilizing the right tools and putting in the necessary hours. But which start-ups really are innovative and offer a truly useful supply chain-related solution?

To provide a platform for innovative European start-ups, Supply Chain Media is organizing the second edition of its annual European Supply Chain Start-up Contest. The first prize is a marketing campaign worth €40,000. All entries are evaluated based on four criteria: commercial potential, degree of innovation, usefulness of the solution and clarity of the proposition (commercial storytelling). This year’s jury members are Aike Festini (LuckaBox), Jeroen van Weesep (Lego), Esther Gons (Next Amsterdam), Thijs Gitmans (NBI Investors) and Martijn Lofvers (Supply Chain Media).

Supply chain scale-ups

In parallel with the start-up contest, there is a similar event for supply chain scale-ups: companies that have been around for longer than five years. The winner of that award, voted for by the inNOWvate attendees in combination with a mystery jury, will receive a marketing campaign worth €10,000.