Food. Energy. Finance. In 2008 all three come with the word ‘crisis’ attached. The latest to arrive on the scene is the financial crisis with the collapse and even nationalisation of major financial institutions. Initially, it seemed as though the real economy would be spared the worst of the financial fallout, but there are now clear signs that the world is heading towards an economic slowdown. Supply Chain Magazine has examined how companies are responding to the new challenges and in the process has found some answers that seem to go against the international consensus of doom and gloom.

Responding to the credit crunch








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